Is The Tone Of Your Copy Killing Your Sales?
Could the tone of your copy be turning your prospects off?
Advertising is salesmanship but great salesmen communicate and build rapport with their prospects in many different ways.
They don't stay in one key one volume like the "Crazy Warehouse Clearance Guy" in this humorous 1 minute video...
If you're using too much hype and too little genuine persuasion based on real facts...
If you're not keying into the emotional tone of your key prospects...
Then you could be coming across in an overbearing, off putting way just like the Crazy Warehouse Guy trying to run a clearance sale on God in a church.
Or in a library (1 minute video)...
Often we can even go overboard in the way we ask for the order.
Sometimes a well thought out low key call to action that resonates deeply with our prospect's emotions can be far more effective than screaming at your prospects to "BUY NOW AT THIS NEVER TO BE REPEATED PRICE".
Be human in your copy.
Why be loudmouthed in your copy when asking quietly can be more effective.
Don't come across like the crazy nut case in this one minute video...
Also read...
How To Grab Attention Without Over Hyped Language
A Powerful $20 Million Low Key Sales Presentation
Low Key Copywriting Sells
Is This Copywriting Mistake Killing Your Sales
Breaking Your Prospect's Sales Resistance Gary Halbert Video
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
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Make $1,500 Today: This 48 Page Report Reveals
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Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client
Advertising is salesmanship but great salesmen communicate and build rapport with their prospects in many different ways.
They don't stay in one key one volume like the "Crazy Warehouse Clearance Guy" in this humorous 1 minute video...
If you're using too much hype and too little genuine persuasion based on real facts...
If you're not keying into the emotional tone of your key prospects...
Then you could be coming across in an overbearing, off putting way just like the Crazy Warehouse Guy trying to run a clearance sale on God in a church.
Or in a library (1 minute video)...
Often we can even go overboard in the way we ask for the order.
Sometimes a well thought out low key call to action that resonates deeply with our prospect's emotions can be far more effective than screaming at your prospects to "BUY NOW AT THIS NEVER TO BE REPEATED PRICE".
Be human in your copy.
Why be loudmouthed in your copy when asking quietly can be more effective.
Don't come across like the crazy nut case in this one minute video...
Also read...
How To Grab Attention Without Over Hyped Language
A Powerful $20 Million Low Key Sales Presentation
Low Key Copywriting Sells
Is This Copywriting Mistake Killing Your Sales
Breaking Your Prospect's Sales Resistance Gary Halbert Video
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client