Is This The Greatest USP In History?
Creating a powerful Unique Selling Proposition (USP) in your advertising can dramatically increase your sales and get the main benefit of doing business with you firmly entrenched in your prospect's mind.
The key to a powerful unique selling proposition is to find something you do...some benefit you give your clients...that is truly unique.
Something no one else is offering. Ideally something no one else can offer.
At the end of this famous and very entertaining ad you'll see what I believe is one of the greatest Unique Selling Propositions in history (this video runs for 56 seconds)...
Fedex gained market dominance with their brilliant slogan...
"When It Absolutely, Positively Has To Be There Overnight."
Ask yourself "What am I offering?"
"What is it that sets my business, my product apart from everyone else?"
"What do I do that's truly unique?"
And tell your prospects about it.
Also read...
Multiply The Impact Of Your Sales Message
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
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The key to a powerful unique selling proposition is to find something you do...some benefit you give your clients...that is truly unique.
Something no one else is offering. Ideally something no one else can offer.
At the end of this famous and very entertaining ad you'll see what I believe is one of the greatest Unique Selling Propositions in history (this video runs for 56 seconds)...
Fedex gained market dominance with their brilliant slogan...
"When It Absolutely, Positively Has To Be There Overnight."
Ask yourself "What am I offering?"
"What is it that sets my business, my product apart from everyone else?"
"What do I do that's truly unique?"
And tell your prospects about it.
Also read...
Multiply The Impact Of Your Sales Message
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client