Copywriting Prices

What sort of price can you expect to pay for good copywriting?

First you have to keep in mind the value of a good sales letter or optin page.

If good copy increases your conversion rate by just 1% that can make a HUGE difference to your overall profits.

A higher conversion rate increases your nett profits, the price you can bid for in pay-per-click campaigns and makes it more profitable for list owners to do joint ventures promoting your products.

Here's a guideline for current copywriting prices online.

In a recent survey the average online copywriter is charging US$2,500 to $3,500 for a short online sales letter with a large group of copywriters charging in the $5,000 to $10,000 range.

Leading copywriters are charging $10,000 to $15,000 for a long online sales letter plus 2.5% to 5% royalty.

To hire an exceptional copywriter for long sales copy you're usually better off if you budget in the $5,000+ category and expect to pay a small percentage of turnover as a royalty as well.


Because there's a HUGE difference in the quality of copy you'll get.

First if you find a skilled copywriter in your niche they're worth the extra few thousand dollars you'll pay.

And while it may seem like you're losing out by paying a royalty the reverse is actually true.

A good online copywriter will give you ongoing suggestions for headline changes and copy changes to split test to improve your conversions.

Paying a royalty is well worth the extra fee for the increase in conversions you'll make from this help over the course of 12 months.

Also read...
27 Copywriting Secrets Revealed In These Samples Of Online Copywriter Andrew Cavanagh

Kindest regards,
Andrew Cavanagh

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