Why Is Story Telling So Effective
Using story telling to deliver your marketing message.
Why is it so effective?
I remember one time having dinner with an old Australian aboriginal.
He was telling us about how he got a lift with a farmer who was driving his old truck so slow eventually our aboriginal friend told him he could get out and walk faster.
This was a pretty funny story the first time.
The second time he told it in the same evening it was still fairly funny.
When he got on to the fifth time we were pretty much over it.
And I began to ask myself - "Why is he telling us this story over and over and over?"
Then I realized.
He's from an old traditional culture.
As little as 70 years ago they didn't read or write.
This is how they passed down their information - story telling.
Stories were vital to our survival as a race.
It's the way we passed down information about when to plant, where to find water, where to hunt and just about every piece of vital human knowledge.
It's no great suprise telling stories is so powerful for marketing messages.
Especially in your sales copy.
Kindest regards,
Andrew Cavanagh
P.S. See also...
Secrets To Story Telling That Multiplies Your Sales
Opening Lines In Sales Copy
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client
Why is it so effective?
I remember one time having dinner with an old Australian aboriginal.
He was telling us about how he got a lift with a farmer who was driving his old truck so slow eventually our aboriginal friend told him he could get out and walk faster.
This was a pretty funny story the first time.
The second time he told it in the same evening it was still fairly funny.
When he got on to the fifth time we were pretty much over it.
And I began to ask myself - "Why is he telling us this story over and over and over?"
Then I realized.
He's from an old traditional culture.
As little as 70 years ago they didn't read or write.
This is how they passed down their information - story telling.
Stories were vital to our survival as a race.
It's the way we passed down information about when to plant, where to find water, where to hunt and just about every piece of vital human knowledge.
It's no great suprise telling stories is so powerful for marketing messages.
Especially in your sales copy.
Kindest regards,
Andrew Cavanagh
P.S. See also...
Secrets To Story Telling That Multiplies Your Sales
Opening Lines In Sales Copy
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client