The Power Of A Sequence In Direct Mail and Email

In this free video Dan Kennedy explains how he discovered the power of sending a sequence of 3 letters 15 days apart to make the maximum sales (this confession from a millionaire many times over may surprise you)...

Dan is so right about a sequence of emails increasing sales.

It becomes even more powerful when combined with a deadline.

One of the most effective email sequences I've tested is the 48 hour offer.

You send the first email telling your prospect they have just 48 hours to claim a special offer which might include a special price, special bonuses, payment plans etc etc.

Then you send a second email 24 hours later telling them they have only 24 hours left to claim their bonuses, special offer etc etc.

This is especially powerful if you know your email list checks their email once or more every day.

Every list and every niche is different.

If they check their email less frequently you may give them 7 days or 14 days and send out 3 emails over that time period.

But the 48 hour offer has brought the best result for me and many of my clients.

You can download and listen to Dan Kennedy's full, live Magnetic Marketing presentation describing his system adapted from the debt collection model here...
Dan Kennedy Magnetic Marketing Free

Also read:
Email Autoresponder Sequence Secrets
Multi Step Marketing To Explode Your Profits
Secrets To Opening A Sales Email

Kindest regards,
Andrew Cavanagh

More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog

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