The Power Of A Sequence In Direct Mail and Email
In this free video Dan Kennedy explains how he discovered the power of sending a sequence of 3 letters 15 days apart to make the maximum sales (this confession from a millionaire many times over may surprise you)...
Dan is so right about a sequence of emails increasing sales.
It becomes even more powerful when combined with a deadline.
One of the most effective email sequences I've tested is the 48 hour offer.
You send the first email telling your prospect they have just 48 hours to claim a special offer which might include a special price, special bonuses, payment plans etc etc.
Then you send a second email 24 hours later telling them they have only 24 hours left to claim their bonuses, special offer etc etc.
This is especially powerful if you know your email list checks their email once or more every day.
Every list and every niche is different.
If they check their email less frequently you may give them 7 days or 14 days and send out 3 emails over that time period.
But the 48 hour offer has brought the best result for me and many of my clients.
You can download and listen to Dan Kennedy's full, live Magnetic Marketing presentation describing his system adapted from the debt collection model here...
Dan Kennedy Magnetic Marketing Free
Also read:
Email Autoresponder Sequence Secrets
Multi Step Marketing To Explode Your Profits
Secrets To Opening A Sales Email
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
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Dan is so right about a sequence of emails increasing sales.
It becomes even more powerful when combined with a deadline.
One of the most effective email sequences I've tested is the 48 hour offer.
You send the first email telling your prospect they have just 48 hours to claim a special offer which might include a special price, special bonuses, payment plans etc etc.
Then you send a second email 24 hours later telling them they have only 24 hours left to claim their bonuses, special offer etc etc.
This is especially powerful if you know your email list checks their email once or more every day.
Every list and every niche is different.
If they check their email less frequently you may give them 7 days or 14 days and send out 3 emails over that time period.
But the 48 hour offer has brought the best result for me and many of my clients.
You can download and listen to Dan Kennedy's full, live Magnetic Marketing presentation describing his system adapted from the debt collection model here...
Dan Kennedy Magnetic Marketing Free
Also read:
Email Autoresponder Sequence Secrets
Multi Step Marketing To Explode Your Profits
Secrets To Opening A Sales Email
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client