Dan Kennedy Video Headlines
Your headline in your sales letter online or offline can make a massive difference to your response rate.
Just changing a headline can increase your sales by 40%, 100%, 400% or more.
In this video Dan Kennedy talks about headlines and poses the quesion: "If you put JUST your headline and a phone number for prospects to call and put them in a classified ad in a publication your targeted prospects read would you get any calls?"
If your headline isn't strong enough to entice your prospects to take some kind of action then it's probably not a great headline...
Many professional copywriters will write 20 or 30 different headlines for a sales letter.
Master copywriter Brian Keith Voiles says he writes up to 300 headlines looking for the best possible lead in to his ads.
One of the biggest secrets to writing great headlines is to do your research.
The more intimate your knowledge of your prospects and the benefits of your product or service to them the more likely you are to write a headline that will drag your prospect into your copy.
Another secret is to study the headlines and sales copy of winning ads.
Many of the most successful headlines have been adapted from other successful ads of the past.
Also read:
41% Response From This Headline Secret
4 Eyeball SUCKing Headline Secrets
Eugene Schwartz Headline Swipe File
Headline Swipe File
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
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Just changing a headline can increase your sales by 40%, 100%, 400% or more.
In this video Dan Kennedy talks about headlines and poses the quesion: "If you put JUST your headline and a phone number for prospects to call and put them in a classified ad in a publication your targeted prospects read would you get any calls?"
If your headline isn't strong enough to entice your prospects to take some kind of action then it's probably not a great headline...
Many professional copywriters will write 20 or 30 different headlines for a sales letter.
Master copywriter Brian Keith Voiles says he writes up to 300 headlines looking for the best possible lead in to his ads.
One of the biggest secrets to writing great headlines is to do your research.
The more intimate your knowledge of your prospects and the benefits of your product or service to them the more likely you are to write a headline that will drag your prospect into your copy.
Another secret is to study the headlines and sales copy of winning ads.
Many of the most successful headlines have been adapted from other successful ads of the past.
Also read:
41% Response From This Headline Secret
4 Eyeball SUCKing Headline Secrets
Eugene Schwartz Headline Swipe File
Headline Swipe File
Kindest regards,
Andrew Cavanagh
More FREE High Value Online Copywriting Secrets Than Any Other Site On Earth. Andrew Cavanagh's Online Copywriting Blog
Products From Andrew Cavanagh:
Offers Unleashed: How Many Of These 17
Profit Multiplying Offers Is Your Website Missing?
Make $1,500 Today: This 48 Page Report Reveals
The Simple Step By Step System For Selling Your Online
Marketing Skills To Businesses Right In Your City
$500 In 24 Hours Without A Website: From Offline Store Front
To Online Gold. Charge Local Businesses To Explode Their Sales From Walk Past Traffic And Turn That Traffic Into Long Term Online Income (Perfect For Copywriters)
Online Gold For The Offline Business: The Definitive
eBook On How To Use Online Marketing To Power Up
The Profits In Any Brick And Mortar Business
Make My Website Sell: FREE 11 Minute Video
Insider Secrets Of Web Design That Sells
$7 Secrets: How I Made Over $3,000 In Just 7 Days
By Selling A 30 Page Report For $7
Make Money Copywriting: 34 Insider Secrets To Making Money
As A Copywriter And How To Land Your First Copywriting Client